The Prime minister sat in his office, the only illumination his desk light. It was late and he was concerned, unlike most politicians he really wanted to deliver on his promises. He had told the country he would reduce teenage pregnancies by at least 50%. He was desperate, which was why he was meeting with the head of OSS at this late hour.
His secretary had left hours earlier, so the only announcement of Steve Elm’s arrival was the quiet cough he made as he entered the office. How typical for a spy leader, the Prime Minister thought.
“Good evening Director”
“Prime Minister”
“I’ve read the file, can this subliminal advertising really work?”

“Oh it’s proved extremely effective in our tests Prime Minister”
“Good, so you can make our young people feel they really need contraception?”
“I’m afraid not Prime Minister, you see the drive at that age is very high, it’s almost impossible to impose any condition on it at all. Even our adult subjects were unresponsive, teenagers would be even harder to condition.”
“But you have a solution.”
“I have a suggestion Prime Minister, it will solve your problem I think.”
“Well let’s hear it.”
“During our tests, we discovered it’s very difficult to get somebody to act out of character, rather as hypnotists have discovered. However it is possible to reinforce certain beliefs, and to block certain physical capabilities.”
“So you’re going to tell me you can stop young females getting pregnant, by making them watch subliminal adverts on TV, somehow this will affect their fertility.”
“No, Prime Minister. But we can make them incontinent, and we can target the correct age group.”
“And how is that supposed to help?”
“Well, once they’re in diapers, we can focus on the males and increase their feelings that young females in diapers are much too young for co habbiting, that they’d be paedeaphilic for even considering it.”
“I can’t imagine for a moment that they are going to wear diapers, and their parents will be queuing to see their doctors.”
“Not if we also target the parents, they’ll believe lots of young females of this age have the sudden onset of problems like these and they’ll want to look after their daughters properly.”
“You are convinced this will work?”
“Our tests on one hundred volunteers produced a 100% result Prime Minister.”
“Is it really ethical to do this?”
“That is your decision Prime Minister, however it will reduce the burden on the welfare state by several millions and will also produce new jobs. They will recover completely, they’ll just have to toilet train again then.”
“New jobs?”
“Of course, diaper manufacture and construction of changing facilities. I would suggest you get Procter and Gamble to make a teen size Pamper the same style as the baby product that will reinforce the males conditioning. Offer tax incentives to make sure they’re cheaper than any adult look brand by a large margin. I’m sure we can get the parents conditioned to buy them anyway, but cost savings would be good for low income families.”
“I see you’ve put a lot of thought into this, how soon can you proceed?”
“Immediately Prime Minister, and you will start to see results in two weeks, just long enough to market the new diapers.”
“And you’re sure noone will suspect anything.”
“Noone in the country Prime Minister, they all watch far too much television. Besides who would believe such a thing?”
“And how will we remain unaffected?”
“Oh, we won’t Prime Minister, we will believe it as well, the subliminal generation is done by computer, and I will destroy all other records of the programme. You can go to the country in 12 months and honestly say you’ve eliminated teen pregnancies in the United Kingdom, without any awareness of this method.”
“Very well, you have the mandate to proceed.”

-Two weeks later-
Suzy was worried, she’d started to wet the bed at the beginning of the week, just dribbles to start with, but by Thursday it was impossible to hide it from her parents. Her Mother had been very supportive, saying these things happened , it was normal and would pass, they’d just need to get some protective underwear for her, and her mother knew just the thing.
They’d gone to the local chemist, and he’d agreed that this was perfectly normal, why else would Pampers make a size to fit her. She wound up walking out carrying a large diaper pack, with a stylised picture of a smiling teenage girl on it and the words ‘Pampers Teen Premium, for bigger females’. Suzy thought she’d die of embarrassment as they walked to the car, but no one took any notice. When she saw young females her age she thought she would be ridiculed, but they quietly looked away.
That evening she got ready for bed as usual and went to clean her teeth. When she returned to her room her Mother was there and a diaper was laid on the bed.
“Ready for bed Suzy? I’ll help you put your diaper on.”
“Mum, I’m sure I can manage.”
“Now come on, this is no different than when you were small, you don’t want to leak do you?”
Suzy gave up; there was no arguing with that authoritative tone. But she was surprised, a month ago her Mother had been telling her she was old enough to organise herself, now apparently she couldn’t put on her own underwear. She lay on the diaper while her Mother powdered her a little then pulled it up and fastened the tapes. Suzy looked down and saw a parade of bears on the waistband, carrying crayons and building blocks, on a pink background. The rest of the diaper was plain white, tight in the front under her crotch, much roomier behind.
“There you are, all done. Call me if you need me.”
Suzy pulled the cover up and rolled over to sleep, fighting a little, the bulk between her legs was unfamiliar, and the plastic slid very easily on the sheets. She was aware of the increase in heat caused by the diaper as well. Eventually she drifted off to sleep.
She was awoken by her Mother the next morning, and could feel the bed was dry, hopefully they could end this now.
“Come on, time to get up, do you need any help?”
“What?”
Suzy climbed out of bed, and was immediately aware of the weight of a very wet diaper between her legs; it hung like a sign for bedwetters. She burned red, standing in front of her mother like that.
“Do you need any help cleaning up?”
“Uh…No no I’ll manage thank you.”
She rushed off into the bathroom, took off her nightie, and untaped the diaper, rolling it up and pushing it into the waste bin.

All over the country folk were waking up in a similar state, and being offered help by suddenly overattentive mothers. Sirius, the computer system at OSS, completed its first command programme, checked the results against diaper sales parameters and newspaper comments, and instigated the next stage. Men all over England were already immensely concerned about interfering with females in diapers, Mothers of should keep their daughters in diapers at night, just like toddlers, and were becoming more and more ‘helpful’. The second command programme would begin to affect daytime control as well.