While the idea of storing the empty containers wouldn’t appeal to every mother who bought baby wipes, the idea was a natural sell for volume users like Daycare centers. Still, many women who bought them found uses for them as storage boxes for spools of thread or had them stolen by their husbands as “hell” boxes for their workshops. For use as baby toys, the boxes were perfect; they came in the colors of autumn mint green, Pacific navy blue, light strawberry pink, brilliant canary yellow, light leaf green, pale tangerine orange and baby powder blue. The boxes were too large to put in their mouths (eliminating the choking hazard) and their light weight made them easy to handle by any infant who was old enough to sit up by himself.
The blocks could be used in other areas of the Daycare as well. Building blocks are appropriate toys for children up to the age of six, so the detrius from the nursery could be used to provide free toys for the entire Daycare center. Once the label on the side was removed, the empty containers were converted from trash to toys without the majority of the Daycare’s patrons being the wiser. If anyone noticed what they were, the Daycare workers would point out that they were being ecologically conscientious and had only recycled the containers for another use.
